henri dimo
Alpha Show II — key visual

alpha show II — mother teresa square, tirana

Alpha Show II

client
Noizy
role
Art direction, key visual, motion, social system
date
4 August 2023
scale
Alpha Show City — +10,000 capacity

The second chapter of the Alpha Show saga — bigger square, bigger lineup, one visual system holding it all.

Mother Teresa Square was rebranded as Alpha Show City: an arena of adrenaline and ambition built for 10,000 more fans than the inaugural edition.

The identity had to carry a lineup that ran from Era Istrefi, Ledri Vula, Elvana Gjata, Buta and MC Kresha to Ghali — and still read as one show, from a phone screen to the stage screens.

Identity — section background

01 — identity

The mark, in motion.

A single logo lockup, animated for the stage feed and cut down for every social format. The mark stays fixed; the energy around it changes.

Alpha Show II — animated logo
Alpha Show II — key art

alpha show II — announcement motion

Alpha Show II — key art

02 — lineup announcements

One template, twenty-two artists.

Noizy — lineup story Ghali — lineup story Era Istrefi — lineup story Ledri Vula — lineup story Elvana Gjata — lineup story Dhurata Dora — lineup story Stresi — lineup story Lyrical Son — lineup story MC Kresha — lineup story Buta — lineup story Rayvanny — lineup story Yll Limani — lineup story Elgit Doda — lineup story Stine — lineup story Elai — lineup story Varrosi — lineup story Rudi — lineup story Mr. Elvis — lineup story Big Mama — lineup story WSF — lineup story Full lineup story

03 — stage graphics

Built for the LED wall.

ProLights took the light; the screens took the identity. Loops were cut to survive the distance from the barrier to the last row of the square.

Every element was designed at stage scale first, then reduced — never the other way around.

ALPHA SHOW II — LED WALL LOOP

Alpha Show II — crowd

alpha show city — 4 august 2023

alpha show II — full sequence

04 — character art

Every character is hand-drawn digital art.

Alpha Show II — hand-drawn character art, story format

Each artist on the bill was illustrated from scratch — inked line by line, then finished with the red-and-black spray language of the show.

No photos, no filters: a drawn cast that could live on a poster, a story, or a shirt without ever losing the Alpha II mark.

Alpha Show II — character art, coloured
Alpha Show II — character art, inked line
‹›
04line → colour — drag to reveal

alpha show II — closing sequence

04 — character art

Alpha Show II — illustrated character 01 Alpha Show II — illustrated character 02 Alpha Show II — illustrated character 03 Alpha Show II — illustrated character 04 Alpha Show II — illustrated character 05 Alpha Show II — illustrated character 06 Alpha Show II — illustrated character 07 Alpha Show II — illustrated character 08

digital illustration — ink, spray, alpha II mark

Alpha Show II — character art, coloured
Alpha Show II — character art, inked line
‹›
04line → colour — drag to reveal

05 — what made it legendary

A star-studded lineup

Local powerhouses next to international icons — one announcement system that made both look like headliners.

An arena, not a square

Alpha Show City turned Mother Teresa Square into a battleground of adrenaline, with 10,000 more fans than edition one.

Production with no punches pulled

Lighting and screens moved as one kinetic system — an audio-visual feast matched to the show's ambition.

Moments, not just sets

Opening with "Noku i vogël", then the anthem entrance of "Jena mbretër 2" — vulnerability and power in the same hour.

06 — social system

Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post Alpha Show II — social post

06b — story format

Vertical, and built to be held.

Alpha Show II — key art, story format

The 9:16 cut of the key art — the frame people actually see, one thumb away.

Move the cursor across it: the surface tilts and catches the light like a printed card.

07 — documentation

Alpha Show II — Noizy on stage Alpha Show II — Alpha logo tattoo Alpha Show II — backstage arrival

stage, ink and arrivals — mother teresa square

08 — motion sequences

three cuts from the announcement sequence

Alpha Show II — key art as phone wallpaper

the mark, carried home — fan wallpaper

09 — audience information

Rules, cashless, map — same language as the hype.

Homescreen story Rules story English rules story Cashless story Poster with names Web background Site map

10 — why it still resonates

A cultural milestone, not a poster.

Alpha Show II set new benchmarks for energy, production and community in Albanian live music — proof that when creativity, scale and connection converge, the moment outlives the final beat.

Alpha Show II — full campaign
Alpha Show II — key art

Let's make the next one.

henrikristodimo@gmail.com instagram all work

design with guts — art with soul

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